Welcome to Flow, a high-end TV commercial and video production company based in the New York City and Philadelphia areas. We are a team of experienced professionals dedicated to creating captivating TV commercials, corporate videos, and more. Our mission is to take the guesswork out of your company or client's projects and let your creativity flow.
At Flow, we believe that the creative process begins with a powerful idea. That's why our team of experts works tirelessly to craft a message that promotes your company with finesse. We have experience working with agencies with their own creative, but we're also happy to help create a message that perfectly encapsulates your brand. Our team of creatives is passionate about developing a killer television commercial or web video production that sets your business apart from the competition.
Pre-Production
At Flow, we understand that a successful video production requires perfect planning. That's why we offer pre-production services that save you and your company time, money, and trouble. We work with you to create a powerful and cost-effective video that inspires your customers to take action. Our experienced producers handle every aspect of pre-production, from scriptwriting and location scouting to talent casting and permitting. With Flow, you can rest assured that your video production is in good hands.
Production
When it comes time to shoot your TV commercial or corporate video, every member of the video production team is vital to your project's success. That's why Flow only works with the best talent in the industry. Our exclusive production talent has brought in millions of dollars of new business for our clients, and we're excited to do the same for you. From the director and director of photography to the audio technician and gaffer, every member of our team is dedicated to capturing your brand's message in the most compelling way possible.
Post-Production
At Flow, we believe that post-production is where the magic happens. That's why we take great care in every aspect of post-production, from color grading and audio sweetening to visual effects and original music. Our post-production team is committed to making your company's TV commercials or video production shine. We believe that post-production is where your company's video production truly comes to life, and we're dedicated to bringing your vision to life.
Why Video Production Matters
Videos mean people spend more time on your site. When you partner with a production company to add high-quality video production content to your website, users spend more time on your site--up to 88% more time. They're 5x as likely to look at a blog post that contains video content. These are the beginnings of high-conversion behaviors, so you need to make it count and get your video productions right the first time.
Video production increases customer confidence. Distinguishing yourself from your competitors is about building trust. 52% of people say that watching a video about a product or service makes them more confident in making a purchase. In addition to communicating information, the form and quality of the video itself are branding. What do you want your videos to say about your business?
Creative TV commercials and web ads grab attention. Customers who discover your product or service through TV commercials, web videos, or other video content are much more likely to look for more information and exhibit high conversion behaviors. From being twice as likely to click through an email that features video content, to 88% of people sharing or forwarding a video, not only does it help conversions, but it augments your investments in other forms of marketing, too.
Video production attracts more people to your business. Search engines prefer video production content in many situations because it's efficient. Studies show sites that utilize video production content earn two to three times the amount of monthly visitors, plus greater than 1.5x more traffic from search engines. Video and TV commercial production are the window to finding and attracting customers, so how do you make sure you get it right?
The quality of your videos IS branding. Get it right the first time. More goes into video production than you might expect. Take a moment to watch this quick montage of Flow behind the scenes footage, or watch our commercial showreel here! Your video production is your customer's first impression. When customers view video production content or find your business through TV commercials or online branding videos, the first thing they will see, even before the content itself registers, is the quality of the video. You may ask yourself, does the average viewer recognize video quality?
We live in an age where video content accounts for over 80% of all internet traffic. People are inundated with videos, commercials, and films almost constantly. While they might not be able to tell you why one video is high-end and another is lacking, they know it almost instantly. If the videos you produce through a production company aren't at a level that matches the brand identity you're building, you lose could lose credibility before you have even begun to pitch your product or service, which leads to lost revenue. Quality video production is a lot more involved than many businesses new to the process realize.
The most important thing to remember is this: Great videos take careful planning and top-of-the-line video production professionals. The new way of making TV commercial production flow. An entirely new approach to creative video production. TV commercial production used to be a difficult beast to pin down. Built from many moving parts, with entire crews down to the director and DP being contract freelancers, every project became a piecemeal endeavor. How then do you maintain high quality in video production while finding a balance with your budget?
While it can be tempting to focus on low cost when first entering the world of video production, many businesses learn through trial and error that this ends up costing them more in the long run. Flow offers a revolutionary solution, with a team of creative and production talent previously reserved for multi-vendor video productions, but with the efficiency, custom pipeline, and the single point of contact of a turnkey production solution.
Choose your production company carefully. Contact us now. When the first attempt at a video production goes poorly, many times businesses find themselves scrambling for a higher quality production partner to salvage the project, or in some cases to do the whole thing over again, costing more than it should have in the end.
The right video production company has a proven track record of repeatable, predictable results and will be executing your production with the same top-shelf production talent that created the projects that they demo for you. Flow's award-winning TV commercial and video production talent is entirely in-house and exclusive to us. The same team that worked on our worldwide TV commercial campaigns and brought in hundreds of millions of dollars in business will be working on your videos, too.

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